Frequently Asked Questions - Getting started

FAQs - Getting started
Is there a minimum sign-up period?

That is completely up to you. There is no minimum signup period on a BrotherMailer Pay As You Go account. You could choose, instead, to go for a fixed monthly fee which means a minimum period is 12 months.

If I choose to continue using my account following my free trial, how much will it cost?

BrotherMailer offers a variety of service packages to suit every budget. If you are already managing email marketing, the cost is typically just a small one-off setup fee, plus variable sending fees based upon usage. Billing works just like a pay as you go mobile tariff - you incur cost if you use it but the more use, the cheaper it gets.

Click here to find the right BrotherMailer Email Marketing package for you

How long will my BrotherMailer Free Trial last?

You have full use of your account for 30 days from sign up.

What are the limitations of the BrotherMailer Freemium account?

The BrotherMailer free trial account will give you all the functionality of the full standard but you will be limited to sending just 500 emails per month. Once you\'ve had a chance to get to know the system, your full account can be set up quickly and easily. Just get in touch!

What is BrotherMailer used for?

Email Marketing allows you to reach your clients directly, gives you accurate, measurable and speedy campaign delivery and enables you to manage client relationships and maximise your sales potential.

BrotherMailer email marketing is a very versatile power marketing tool but it is most often used for two main functions:

1. eCRM

The BrotherMailer system can be fully integrated into your existing customer relationship management processes via API, which can deliver dynamic content and various triggered content delivery processes.
This can be used, for instance, as part of a campaign for insurance renewal processes, as an automatic campaign sent to follow up your leads from quotes, to send welcome emails to new customers on sign up and to issue reminder emails about renewals.

2. Marketing via email

Your contacts are uploaded into the database manager either automatically or manually. You have complete power over how you segment and profile your contacts. You can then use the WYSIWYG editorial system to design professional email campaigns to send to your contacts, analyse the results of your campaigns using purpose built e-analysis tools including geographical heatmaps and click through analysis tools.

Who uses BrotherMailer email marketing?

Our clients are B2C, B2C, charity and public sector institutions. Many BrotherMailer users are large household names, but others are SME\'s, specialist online traders or web start-ups. BrotherMailer is so easy to use, you don\'t need to be a web designer to get the most out of it - however, the powerful functionality and advanced features of the platform make BrotherMailer suitable for use in even the most high profile and demanding of campaigns.

The unifying feature of BrotherMailer users, is that they are clients who demand quality of product and service, because they do not just want to send bulk emails, they want to use a platform which gets emails into inboxes, gives precise, usable deep level reporting, and which is reliable, effective and time saving.

What equipment will I need in order to use BrotherMailer?

You will need a computer, an internet browser (such as Internet Explorer, Google Chrome or Firefox etc) and an Internet connection. Generally, the faster the better!