Subject line testing
High performing subject lines are critical for your open rates. The only way to find out which subject lines will maximise your open rates, is to test them!
BrotherMailer advanced spam checker
As part of the BrotherMailer Inbox Preview proofing service, you will get an advanced spam checker which provides a detailed breakdown detailing exactly how your content and code scored against all key spam filters in use:
Build your own microsite
Our Site Builder tool really is one of the power features that never fails to impress. As a BrotherMailer Enterprise user, you can use the this incredible tool to quickly and easily create totally professional looking
BrotherMailer triggered emails
Generate leads and conversions automatically, when you set up powerful triggered email campaigns.
Triggered emails are the secret weapon which can transform your lead and conversion generation into an automated production line!
BrotherMailer dynamic content builder
BrotherMailer can ‘Dynamise’ your emails
Personalise your emails by database field, in order to get great response rates.
BrotherMailer email personalisation
Personalising your emails will help you achieve two goals – higher ROI and higher response rates.
BrotherMailer makes personalising your email content super easy. It is quite literally a one-click operation in order to add personalised fields.
Easily edit your emails
There’s no prescriptive style ‘wizard’ system or restrictive forms which only produce variations on the same email templates. You have complete control over who can edit which parts of your templates, and complete artistic freedom.
Uploading your data with BrotherMailer
BrotherMailer makes uploading your data easy in just three simple steps.
BrotherMailer segmentation queries
Create targeted segments from your data:
BrotherMailer allows you to build your sophisticated, highly effective data segmentation queries in under a minute.
Use BrotherMailer to segment your data into highly targeted, responsive groups based on your transactional, demographic or behavioural data you hold in your customer database.
BrotherMailer unsibscribes and bounce-backs
You are fully protected under anti-spam legislation with BrotherMailer.
There are several ways BrotherMailer protects you from anti-spam complaints and unprofessional mail out mistakes;
BrotherMailer automatically removes ‘unsubscribe’ lists in real time and adds the data to a suppression file. In this way, BrotherMailer insures you never email them again, even if you unknowingly re-import that contact.